Major

Loginlocked

 

Major

St. Kate’s marketing and management major combines courses in business administration and the liberal arts to keep you a step ahead in this competitive field. Coursework includes communications, economics, finances, business law and policy, and psychology.

Below is a sample academic plan. You can work with an advisor to tailor it to your interest. For example: marketing management, advertising and communications management, marketing science or services management.

First-Year

Fall
CORE 1000: The Reflective Woman*
MKTG : Introduction to Marketing
HIST: History course*
LANG/LIT: Foreign language or literature course*
 
Spring
MATH: Finite Math
WOST/CRST: Women's studies or critical studies course*
MGMT: Principles of Management
LANG/ART: Foreign language or fine arts course*

Sophomore

Fall
ECON: Statistics
ACCT: Financial Accounting
PHIL/THEO: Philosophy or theology course*
LANG/LIT: Foreign language or literature course*
 
Spring
ECON: Principles of Microeconomics
ACCT: Managerial Accounting
EXSS: Exercise and sport science activity course*
PHIL/THEO: Philosophy or theology course*

Junior

Fall
INDI: Promotional Communication
MKTG: Buyer Behavior and Market Research
Laboratory science course*
Social science course*
 
Spring
ECON : Principles of Macroeconomics
ACCT : Financial Management
MGMT : Advanced Management
Elective

Senior

Fall
MKTG: Advanced Marketing
BUSI: Business Law
PSYC /SOCI : Social science course
EXSS: Exercise and sport science activity course*
 
Spring
CORE : Global Search for Justice*
BUSI : Business Policy Formulation
MKTG : Business Practicum
Elective

* Denotes course is part of liberal arts and sciences core requirements (for all majors).

Business portfolio

You must complete a business portfolio that represents the knowledge, skills and values you've learned through courses and field experiences in our program. The portfolio is cumulative; most aspects are completed as part of your coursework.

Writing r​equirements

Marketing and management majors satisfy the Writing Requirement for Majors by completing BUSI 4490: Business Policy Formulation. You complete the Liberal Arts and Sciences Core Writing Requirement with three other writing-intensive courses: CORE 1000: The Reflective Woman, CORE 3990: Global Search for Justice, and any other writing-intensive course in business administration or another department.

Federal Gainful Employment Disclosure Requirement for Certificates
Federal regulations require that all institutions disclose certain information and statistics regarding non-degree, certificate programs. Click here for the data provided by St. Kate's.